If ever there was a picture worth 1,000 or 10,000 or any other number of words, it was humungous number 1 on the stage at last week's Umno general assembly.
The party's leaders, supporters and propagandists clearly intended and perceived it as a towering symbol of pride in their sense of unity and supremacy.
But to those of us who inhabit the real world, that monumental illuminated numeral was a glowing declaration of Umno's megalomanic determination to dominate Malaysia by means of Barisan Nasional.
