I would like to comment on the letter ' Proton needs a change in attitude... and grammar '.
In 1996, Ford introduced the 'Ford commitment programme'. This was a deal which all new Ford car buyers in UK who were unable to get their dealers to rectify faults with their vehicle on the third attempt got a brand new vehicle.
The interesting thing is that four years down the road, their reputation did not go anywhere. According to JD Power's customer satisfaction surveys, Ford was at the bottom of the heap, together with Alfa Romeo and (surprise!) Volkswagen.
Customers don't care whether you promise them the sky and the earth, how much investment you put into your products, or the after-sales services you provide. At the end of the day, we want what most motorists around the world want:, a machine that just works.
Proton should aim high by following the Japanese. Look at the number of warranty claims against Honda engines since they introduced their legendary VTEC series engine? Zero.
That's the daring we need to hear.
