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B2B vs. B2C e-Invoicing: Understanding the Different Requirements for Various Business Models
Published:  Aug 5, 2025 12:37 PM
Updated: Aug 11, 2025 4:28 AM

As Malaysia's e-Invoice system rolls out in phases since 2024, businesses are discovering that the requirements and optimal approaches vary significantly depending on their transaction types. Whether your business primarily deals with other businesses (B2B), consumers (B2C), or a mix of both, understanding these differences is crucial for efficient implementation and compliance.

The Fundamental Distinctions

While Malaysia's e-Invoice system applies to all business transactions, the implementation requirements and practical considerations differ substantially between business models:

B2B (Business-to-Business) Transactions

B2B transactions typically involve:

  • Larger transaction values

  • Regular, recurring business relationships

  • More formal documentation requirements

  • Greater need for detailed financial records

  • Higher likelihood of buyers requesting individual e-Invoices

B2C (Business-to-Consumer) Transactions

B2C transactions generally feature:

  • Smaller individual transaction values

  • Higher transaction volumes

  • More anonymous or one-time relationships

  • Lower likelihood of buyers requesting individual e-Invoices

  • Greater need for simplified, efficient processing

These inherent differences translate into distinct approaches for e-Invoice compliance.

e-Invoice Requirements by Business Model

For B2B-Focused Businesses

Individual e-Invoices are the norm:

  • Business buyers are more likely to request individual e-Invoices for each transaction

  • Complete buyer information is typically needed for each e-Invoice

  • Detailed transaction data, including classification codes and tax information, must be accurately captured

Key data field requirements:

  • Buyer's complete business name and address

  • Buyer's Tax Identification Number (TIN)

  • Buyer's business registration number

  • Buyer's contact information

  • Buyer's SST registration number (if applicable)

  • Specific classification codes relevant to the transaction

Process considerations:

  • Supplier and buyer may both need access to the validated e-Invoice

  • The 72-hour window for rejections and cancellations is more likely to be utilised

  • More detailed record-keeping may be required for audit purposes

For B2C-Focused Businesses

Consolidated e-invoices are often sufficient:

  • Most individual consumers don't request e-Invoices

  • Businesses can aggregate transactions into monthly consolidated e-Invoices

  • Consolidated e-Invoices must be submitted within seven days after the month-end

Consolidated e-invoice data requirements:

  • Buyer's Name: "General Public"

  • Buyer's TIN: "EI00000000010"

  • Buyer's Identification Number: "NA"

  • Buyer's Address: "NA"

  • Buyer's Contact Number: "NA"

  • Buyer's SST Registration Number: "NA"

  • Receipt reference numbers must be included in the "Description" field

Process considerations:

  • Focus on efficient transaction recording for later consolidation

  • A systematic approach to organising receipt data is essential

  • Need for clear procedures when individual consumers request e-Invoices

For Mixed Business Models

Many businesses operate in both B2B and B2C spaces, requiring a hybrid approach:

  • Individual e-Invoices for B2B customers and consumer buyers who request them

  • Consolidated e-Invoices for consumer transactions where no e-Invoice was requested

  • Potential need for different systems or processes for different transaction types

  • More complex internal procedures to ensure all transactions are properly documented

Specific Industry Considerations

Beyond the B2B vs. B2C distinction, certain industries have additional specific requirements:

Retail and Consumer Goods

  • High-volume B2C transactions make consolidated e-Invoices particularly important.

  • Point-of-sale system integration may be necessary for efficient implementation.

  • Customer data collection at checkout requires careful consideration

  • Exceptions apply for certain high-value items like motor vehicles, which always require individual e-Invoices

Professional Services

  • Predominantly, B2B transactions typically require individual e-Invoices

  • Detailed service descriptions and classification codes are essential

  • Client confidentiality considerations may affect data handling

Hospitality and Food & Beverage

  • Mix of B2B (corporate clients) and B2C (individual patrons) transactions

  • High transaction volume makes efficiency crucial

  • Different approaches may be needed for different customer segments

Manufacturing and Wholesale

  • Primarily B2B transactions with detailed documentation requirements

  • Complex supply chain considerations, including import/export transactions

  • Self-billed e-Invoice scenarios may apply for raw materials purchased from overseas

Implementation Strategies by Business Model

For Predominantly B2B Businesses

1. Focus on data completeness:

  • Update your customer database with all required e-Invoice information

  • Develop systematic processes for collecting missing data

  • Implement validation checks to ensure information accuracy

2. Consider API integration:

  • The higher documentation requirements make system integration more valuable.

  • Direct connection between your ERP/accounting system and LHDN's platform

  • Automated validation and submission reduce manual handling

3. Develop robust correction procedures:

  • Business customers are more likely to scrutinise invoice details

  • Clear processes for handling rejections and cancellations

  • Procedures for issuing credit notes, debit notes, and refund notes

For Predominantly B2C Businesses

1. Optimise for volume efficiency:

  • Streamline processes for recording transaction data.

  • Develop systematic approaches to the month-end consolidation

  • Consider batch processing capabilities for consolidated e-Invoices

2. Implement customer request handling:

  • Create clear procedures for when consumers request individual e-Invoices.

  • Train staff on capturing necessary information

  • Consider offering digital options for customers to submit their details

3. Leverage the MyInvois Portal:

  • The LHDN's portal may be sufficient for many B2C businesses

  • Batch upload functionality can handle consolidated e-Invoices efficiently

  • Lower implementation costs compared to full API integration

For Mixed Model Businesses

1. Segment your approach:

  • Identify different transaction types within your business

  • Develop tailored processes for each segment

  • Consider different technological approaches based on volume and complexity

2. Prioritise flexibility:

  • Design systems that can handle both individual and consolidated e-Invoices

  • Train staff on different procedures for different customer types

  • Implement clear decision trees for determining e-Invoice requirements

3. Consider hybrid technological solutions:

  • API integration for high-volume, standardised transactions

  • Portal access for exceptions or lower-volume segments

  • Business rules to route transactions appropriately

Special Scenarios and Exceptions

B2G (Business-to-Government) Transactions

When dealing with government entities, specific considerations apply:

  • Government entities may have their own documentation requirements

  • Use the general TIN "EI00000000040" for government bodies

  • Follow standard e-Invoice procedures with these TIN adjustments

Required Individual e-Invoices

Some transactions always require individual e-Invoices, regardless of business model:

  • Sale of motor vehicles

  • Sale of flight tickets and private charters

  • Construction contracts

  • Sale of construction materials

  • Sales of luxury goods or jewellery (But currently, to put on hold)

  • All other industries: Any single transaction with a value exceeding RM10,000. [Note that this will be effective starting 1 January 2026.]

Practical Implementation Tips

Data Collection Strategies

For B2B:

  • Incorporate TIN and business registration collection into the client onboarding process

  • Verify information against official sources where possible

For B2C:

  • Design efficient processes for capturing customer details when e-Invoices are requested

  • Develop templates and quick-entry methods for point-of-sale staff

  • Create customer profiles for repeat consumers to avoid re-entering information

Technology Selection

For B2B:

  • API integration typically offers greater long-term efficiency

  • Consider solutions that integrate with existing accounting or ERP systems

  • Evaluate digital signature capabilities for authentication

For B2C:

The MyInvois Portal may be sufficient for consolidated e-Invoices

  • Point-of-sale integration capabilities become important

  • Consider solutions with batch processing capabilities

Process Optimization

For B2B:

  • Focus on the accuracy and completeness of transaction documentation

  • Develop clear approval workflows for invoice issuance

  • Implement verification steps before submission

For B2C:

  • Emphasise speed and efficiency at the point of transaction

  • Develop streamlined month-end consolidation processes

  • Create clear exception handling for customers requesting e-Invoices

The e-Invoice requirements for B2B and B2C business models differ significantly in practical implementation, even as the underlying compliance obligations remain consistent. By understanding these distinctions and tailoring your approach to your specific business model, you can implement e-Invoice systems that ensure compliance and enhance operational efficiency.

Recognising these differences becomes even more critical for businesses operating across multiple models. A segmented approach that acknowledges the unique characteristics of each transaction type will help prevent a one-size-fits-all implementation that may be inefficient or burdensome.

As Malaysian businesses progress through the phased e-Invoice implementation in 2024, 2025 and 2026, those who develop model-appropriate strategies will find themselves better positioned not just for compliance but for leveraging the digital transformation benefits that e-Invoicing can bring to their operations.

About the Author

Mr. Chin Chee Seng is the Independent Non-Executive Director of AutoCount and the Founder of CCS Group.


This e-Invoice News series is a collaboration with AutoCount.


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