PKR is relying on the Hari Raya Aidilfitri ‘balik kampung’ exodus to spread its message of abolishing excise tax to bring about cheaper automobiles for the people.

NONE Party officials are distributing 50,000 bumper stickers nationwide and this effort began yesterday, with motorists leaving the Klang Valley.

The opposition party has also launched a Facebook site to get the message across.

PKR communications director Nik Nazmi Nik Ahmad said several teams have been mobilised to distribute the stickers to motorists.

“We will be distributing the stickers at the Gombak toll plaza, the Duta toll plaza and also the Sungai Besi toll plaza to drive home the message.

“These bumper stickers will also be made available at PKR headquarters nationwide after Hari Raya,” Nik Nazmi said.

Meanwhile, Nik Nazmi's deputy, Sim Tze Tzin, who is also Padang Jerajak assemblyperson, said the party is hoping that the people will embrace the campaign, like what they did for ‘Internet Blackout Day’ on Tuesday.

Proton Tiara the official campaign car

PKR strategy director Rafizi Ramli has earlier this month announced the party’s policy of removing the excise duty in a bid to slash car prices.

Besides relying on the bumper stickers, Nik Nazmi said the party would also organised a series of forums on the issue.

NONE “The call to reduce car prices is supported by many people, regardless of their background or political belief, and now is the time to ensure that car prices are no longer a burden for the people,” he said.

During the event, a 15-year-old refurbished Proton Tiara, which has been donated by Ampang MP Zuraida Kamaruddin, will be used as the official campaign car.