Instead, it resorted to juvenile fearmongering, most embarrassingly exemplified by DAP deputy chairperson Nga Kor Ming.
The tactic backfired spectacularly, dealing a resounding blow to a coalition that is already haemorrhaging voter support and public trust.
Harapan took its loyal supporters for fools, believing its tired and increasingly irrelevant battle cry and Nga's childish attempts to use Rosmah Mansor as a political diversion would still resonate.
It threw every trick in the book at the campaign, yet kept pulling the same...
