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HappyFresh and Dreamr delivered Christmas presents to 100 children with autism
Published:  Dec 24, 2020 10:28 AM
Updated: 2:28 AM

HappyFresh, Southeast Asia’s leading online grocery service provider, together with Dreamr, a social enterprise which focuses on supporting children’s education, delivered Christmas gifts to 100 autistic children of all ages around KL. The National Autism Society of Malaysia (NASOM) helped reach out to parents of the autistic children to register those that are interested in participating in this program. NASOM has indicated that in recent years there has been a spike in the number of those seeking its services across all age groups, but due to its NGO status and dependability on public charity, it has struggled to keep up with the demand.

The gifts were carefully curated based on the children’s ages and their special needs. Hu Hun Hui, Managing Director of HappyFresh Malaysia was one of the crew of delivery personnel dressed in festive outfits while delivering gifts to the children’s home, one by one. He said, “We are very excited and humbled to be working with Dreamr on another initiative. It serves as an opportunity for us to continue to give back to the communities affected by this pandemic, and what better way by spreading the joy in the form of presents.”

Dreamr has been collaborating with startups, corporations, and the Ministry of Education to create targeted and meaningful social impact. “We are grateful for the opportunity to partner with HappyFresh yet again, this time to put smiles on the faces of children with very special needs.” Said Adrian Lafage, Co-founder of Dreamr.

In July 2020, Dreamr and HappyFresh partnered to provide a healthy breakfast to students at Sekolah Kebangsaan Sri Cheras. Upon approval by the Ministry of Education, the breakfast meals consisting of products sponsored by Goodday, Tropicana and Oat Krunch aside from assorted fruits and muesli bars were provided to over 150 students in attendance while still adhering to the social distancing guidelines.

Since the initial Movement Control Order (MCO), HappyFresh has noticed a fall in spending power due to the pandemic and have since lowered their delivery fee, free for certain average basket size and removed their minimum spend threshold at various supermarkets and stores to make online grocery shopping affordable for various households within their operating markets.

HappyFresh has also been actively giving back to the community. In May, HappyFresh launched #RunInUnity, a fundraising campaign across Malaysia, Indonesia and Thailand. The campaign saw the group Chief Executive Officer (CEO), Guillem Segara, run a half marathon to help communities that were most affected by COVID-19. A total of USD 14,424 was raised and divided equally across the 3 operating countries and donated to selected organisations. More about the campaign here.

ABOUT HAPPYFRESH:

HappyFresh is Southeast Asia's leading Online Grocery Delivery company that enables consumers to shop in their preferred grocery chains via app and web platforms. Founded in October 2014, by an international team of e-commerce and logistics expert, HappyFresh partners with well-known retail chains to give customers a full and varied selection of items at a range of price points. The company's professionally trained Personal Shoppers pick the best products, while the company's advanced on-demand logistic network allows for next hour delivery.

HappyFresh is headquartered in Jakarta with operations in Malaysia and Thailand. For more information, please visit: www.happyfresh.com 

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