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Gaza ceasefire: Tan says no reason to continue Starbucks boycott
Berjaya Group founder Vincent Tan said there is no reason to continue Starbucks Coffee following the Gaza ceasefire.
“What is the need to continue boycotting Starbucks? There is no need to do so,” he told reporters yesterday.
Tan was also unfazed about the competition from other coffee...
Summary
Berjaya Group’s Vincent Tan says there is no need to continue boycotting Starbucks Coffee following the Gaza ceasefire.
Tan is unfazed about competition from other coffee outlets.
Berjaya Group founder Vincent Tan said there is no reason to continue the Starbucks Coffee boycott following the Gaza ceasefire.
“What is the need to continue boycotting Starbucks? There is no need to do so,” he told reporters yesterday.
Tan was also unfazed about the competition from other coffee outlets, saying it is common in business.
“To me, it is positive and it is not something to be overly concerned about,” he added.
Responding to another question, the business tycoon also said that there are strategies to ensure Starbucks remains the top choice but kept his cards close to his chest.
“The strategy is confidential, cannot be disclosed,” he quipped.
Ceasefire deal
International media today reported that Israeli Prime Minister Benjamin Netanyahu’s cabinet has approved a deal with Hamas for a ceasefire in Gaza.
The ceasefire comes after more than 460 days of war, which has claimed close to 50,000 lives and left more than 110,000 injured.
According to reports, the Israeli government ratified the ceasefire agreement early Saturday morning after meeting for more than six hours.
On Jan 10, Tan said sales have witnessed an uptick and attributed this to Malaysians being realistic about Starbucks Malaysia.
He said Malaysians are aware that there are no links between Starbucks Malaysia and the Israel-Palestine conflict.
“People are becoming more realistic. We can’t do anything about what Israel is doing, or what’s happening in Gaza.
“People are realising (that Starbucks Malaysia) is not hurting anyone. If you boycott Starbucks, how does it affect Israel? The US will send more money to them,” he added.
Demands yet to be met
Previously, it was denied that more than 100 Starbucks outlets in Malaysia had shut down.
In August 2023, the company reportedly closed three Starbucks outlets permanently and temporarily suspended operations at 25 underperforming stores due to the boycott.
On Thursday, the Pro-Palestine group Boycott, Divestment, and Sanctions (BDS) Malaysia said it would continue with the boycott.
“Lest it be forgotten, BDS Malaysia would like to remind everyone that the three demands of the BDS movement have yet to be met and these are: End the occupation of Palestinian lands, end the blockade of Gaza and dismantle the apartheid wall.
“Recognise and promote the right of all Palestinian refugees to return to their homes (this is their right under resolution 194 passed by the United Nations in 1948) and three, grant equal rights to all Palestinians in historic Palestine (now called Israel),” it added in a statement.
BDS Malaysia also called on the international community to continue to boycott Israel and all parties complicit with it and the public to maintain their participation and support for all BDS campaigns.
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