“Changes, Connect, Contribute” MESM Convention 2013
At a glittering yet historic event held at a leading hotel in Bandar Sunway, Selangor today, MELCO Sales Malaysia Sdn Bhd formally announced its name change to Mitsubishi Electric Sales Malaysia Sdn Bhd.
In his maiden speech as the new Managing Director of Mitsubishi Electric Sales Malaysia Sdn Bhd, Mr. Shoichi Suwa said that the name change is most significant as it signifies the recognition given to the Malaysian operations by its parent company in Japan.
Said Mr. Suwa, “At the formation of a Mitsubishi Electric Group subsidiary company, it is Mitsubishi Electric Group’s sacred policy to only allow the name MELCO, which stands for Mitsubishi Electric Corporation, to be used as a part of the company name and not Mitsubishi Electric as a part of the company name.”
“This sacred policy is a stringent test to the new company’s ability to prove its capability in delivering the hallmark Vision and Mission of the Mitsubishi Electric Group that is fiercely protected by its 120,000-strong employees worldwide. It is only when a MELCO-named company is able to achieve the highest standard demanded that it is accorded the privilege and status of using Mitsubishi Electric as a part of its company name.”
“All our successes have been well-documented and we are really proud that our parent company has accorded us this highest privilege of using the name Mitsubishi Electric Sales Malaysia Sdn Bhd as the new identity of our Malaysian operations. And we pledge to renew our commitment to provide the best quality products and services to Malaysia like what we have been providing for more than 30 years.” concluded Mr. Suwa.
The event, which also included the launching of regulatory compliant energy-saving eco-friendly products like air conditioners, refrigerators, electric fans and hand dryers, was attended by more than 400 dealers, developers, consultants as well as representatives from Mitsubishi Electric Japan, and its regional offices and factories.
Standing (
from left to right
): VOON BAN LI, KIYOSHI FURUKAWA, MASANORI AKAMOTO &
SHINJIRO NAKAMURA
Sitting ( from left to right ): SADAHIRO TOMITA, SO SUZUKI, SHOICHI SUWA & MINORU HAGIWARA
At a glittering yet historic event held at a leading hotel in Bandar Sunway, Selangor today, MELCO Sales Malaysia Sdn Bhd formally announced its name change to Mitsubishi Electric Sales Malaysia Sdn Bhd.
In his maiden speech as the new Managing Director of Mitsubishi Electric Sales Malaysia Sdn Bhd, Mr. Shoichi Suwa said that the name change is most significant as it signifies the recognition given to the Malaysian operations by its parent company in Japan.
Said Mr. Suwa, “At the formation of a Mitsubishi Electric Group subsidiary company, it is Mitsubishi Electric Group’s sacred policy to only allow the name MELCO, which stands for Mitsubishi Electric Corporation, to be used as a part of the company name and not Mitsubishi Electric as a part of the company name.”
“This sacred policy is a stringent test to the new company’s ability to prove its capability in delivering the hallmark Vision and Mission of the Mitsubishi Electric Group that is fiercely protected by its 120,000-strong employees worldwide. It is only when a MELCO-named company is able to achieve the highest standard demanded that it is accorded the privilege and status of using Mitsubishi Electric as a part of its company name.”
“All our successes have been well-documented and we are really proud that our parent company has accorded us this highest privilege of using the name Mitsubishi Electric Sales Malaysia Sdn Bhd as the new identity of our Malaysian operations. And we pledge to renew our commitment to provide the best quality products and services to Malaysia like what we have been providing for more than 30 years.” concluded Mr. Suwa.
The event, which also included the launching of regulatory compliant energy-saving eco-friendly products like air conditioners, refrigerators, electric fans and hand dryers, was attended by more than 400 dealers, developers, consultants as well as representatives from Mitsubishi Electric Japan, and its regional offices and factories.
Standing (
from left to right
): VOON BAN LI, KIYOSHI FURUKAWA, MASANORI AKAMOTO &
SHINJIRO NAKAMURA
Sitting ( from left to right ): SADAHIRO TOMITA, SO SUZUKI, SHOICHI SUWA & MINORU HAGIWARA


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