'Incredible Malaysia' - a satire
In Bolehland, furious preparations are being made to market Malaysia as the most ‘Incredible Nation’ in the world. ‘Incredible Malaysia’ is the new tagline from Tourism Malaysia. For once, the powers-that-be at the ministry have got it right. We beat many countries in the sheer audacity of our politicians, the scandalous nature of our justice and our melodramatic religious disagreements.
The tourists have tired of our multi-cultural food, places of worship, beaches, cool highlands, and even our renowned Genting casino. Once upon a time, our Petronas Twin Towers were the tallest buildings in the world. Now sadly no longer, outshone by one country after another bent on putting us down, literally. Our ‘astronaut-eating-roti-canai-in-space’ stunt no longer hogs the headlines. Beyonce failed to reach our shores but instead had gone on ‘cavorting sexily’ in China and thereafter to several Grammy awards.
Although international arrivals breached the 22 million mark in 2009 and is expected to rise by five per cent for year 2010, there is still a pressing need to introduce new attractions for fear that our neighbours might come up with even newer and better ones. Case in point – Singapore’s newly-opened casino. Not surprisingly, the powers-that-be at the Tourism Ministry had earlier deemed it a matter of national interest to employ none other than former Ferrari Formula One team boss Jean Todt aka Mr Datuk Michelle Yeoh to promote Malaysia in Europe.
While ‘Amazing Thailand’ captivated and fascinated us, ‘Incredible Malaysia’ seeks to astonish and astound us with our stupendous achievements (Note: ‘Stupendous’ is defined as astonishingly great or amazing in size or greatness, nothing to do with the intellect at all). The list of our achievements is nothing short of wow-inspiring.
- We are at press time the only country in the world with a former prime minister that has successfully started a post-retirement career as a celebrity blogger
Believe it or not, these events are what will save Malaysia in the coming years from lack of interest from foreign tourists. ‘Incredible Malaysia’ will whet their appetite for unbelievable news of mysterious goings-on in Malaysia. The new tourist itinerary is expected to include the Kuala Lumpur Courts Complex, the forest in Shah Alam where the remains of the Mongolian were found, various location in Perak including the state assembly building, the MACC building in Shah Alam, our prisons and the Sungei Besi airbase.
Even as I write, the finishing touches to our new tourism tagline – Escada’s ‘Incredible Me’ fragrance wafting straight to your nose sung to the tune of Nat King Cole’s ‘Unforgettable’ (the five-syllable ‘Unforgettable’ is replaced by ‘Me-In-cre-di-ble’) are being finalized.
Still on the same topic, rumour has it that there is talk of a collaboration between the ministry and TV3 to produce a TV series on the mysterious goings-on in Malaysia. The series is tentatively entitled ‘Kisah Benar Tapi Susah DiPercaya di Malaysia’ (‘Malaysian True but Incredible Stories’). All on your (taxpayers’) account, of course.


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