Launching ‘Era Melayu Baru’

Opinion  |  Nathaniel Tan
Published:  |  Modified:

COMMENT | My article on Feb 4 detailed three steps Harapan needs to take to win the overall communications war.

Today’s article will elaborate on the third of said steps: establishing a new Malay political narrative.

The upcoming Semenyih by-election is the perfect laboratory to fire the first shot, and test this new narrative.

Speaking on Semenyih, Universiti Kebangsaan Malaysia senior political science professor Muhamad Nadzri Mohamed Noor stated: “Almost 70 percent of voters are Malay. So like it or not, Bersatu also has to play up Malay sentiments.”

While the good professor is not far off the mark, the term ‘playing up Malay sentiment’ sounds more the domain of Umno and PAS, especially today...

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